A website is an incredible tool to have if you’re in business. It doesn’t matter what your niche or industry is, a website can help you to increase brand awareness, generate leads, and increase your bottom line. While most modern businesses do understand the importance of owning a website, it can be shocking to learn that there are still hundreds of thousands of small and medium sized businesses that don’t have an established presence on the web.
Just as a website can drive business and generate success, the lack of a functional website could reduce your opportunities, or even send your business under as it loses out to the competition.
There are a number of reasons for businesses not operating a website. Some simply don’t understand the importance of maintaining an online presence. There are others that have a perception that websites are difficult to develop and maintain, or too expensive.
If you’re in that second group, then you’ll probably be surprised at just how affordable it is to develop, publish, and maintain a professional website. With the WebDo DIY website builder, you can leverage off of all of the benefits of owning a website, with no technical knowledge necessary. If you’re familiar with using a word processor or any kind of modern computer software, then you’ll feel right at home when building on the WebDo platform.
Here’s what the DIY website builder is, how it works, and how it can benefit your business.
Before getting deeper into the technology and advantages of the WebDo DIY website builder, it can help to learn the basics of the features that are offered. This will help to keep everything in context as you continue on to the full description of this powerful online tool.
If it sounds like that’s a lot to offer from a single platform, that’s because no other offering in existence is able to provide the end to end development and hosting experience quite like this DIY website builder.
There are benefits from being able to do everything in one place and on one platform, and you’ll learn about these as you continue through the breakdown of each of these features.
It’s true that websites were once prohibitively difficult for small businesses to develop. A significant amount of technical knowledge was needed to setup the back and front ends of a website, requiring investment in both a designer and developer.
Today, that has all changed, and the WYSIWYG design philosophy is what has led to the most significant changes. The complex acronym refers to an intuitive and simple design concept, meaning What You See is What You Get.
If you’ve ever used Microsoft Word to type out a document, then you’ve used a type of WYSIWYG editor. The same goes for a program like Microsoft Publisher, and other software solutions that rely on graphical based editors.
WYSIWYG means that whatever you do on screen inside the editor, will be reflected in the final published product. Set an image to a left alignment and put a block of text to the right; this is what your viewers are going to see when they load your finished webpage.
The WYSIWYG editing system is a fundamental aspect of what makes WebDo the most user-friendly DIY website builder on the market today. The technical hurdles of creating a website are removed, and anyone with even the most basic computer knowledge will be able to get started with a high quality, attractive website.
At this stage, you might be asking the question: how does a WYSIWYG editor help me if I don’t have any experience with web design?
This is an important and very natural question, and there’s a very simple answer/solution.
The WebDo DIY website builder doesn’t just give you all the tools and leave you to figure things out on your own. Instead, there are a number of professional templates offered that will help you to create a website, with your first page possible within just a few minutes of using the system.
Templates provide all of the critical page elements that are arranged to be eye catching and user friendly. Good web design is something that is learned over time, so you’re not expected to be an expert from the moment you start your first project. With some helpful guidance from a page template, you won’t need to worry about going through a tedious process of trial and error to get a page layout that looks and feels right.
Every business has different needs, and businesses in similar industries often follow a similar format to convey the information that is necessary to engage with a specific target market. This means that there’s no single template to fit every scenario, which is why you’ll be able to select from 40 initial templates that have been created by expert designers. Each template is made with a particular niche in mind, giving you a starting point from where you can customize and express your creativity.
Templates are the perfect starting points, and with just some minor changes and your own text and images, you could have a web page that is ready for publication. Of course, the best DIY website builder should not be limiting in any way, so there’s also opportunity for minor and heavy customization so that you can turn any basic template into a page that is uniquely your own.
Picture a scenario where you love the template that you’ve found, but you’re looking for something slightly different so that it can closely match your branding. You may want a particular color scheme that matches or complements your company logo, or you may have brick and mortar stores and showrooms and you want a color scheme that reflects the design of these locations.
Branding is important on webpages and in the physical world, which is why the professional templates on the WebDo DIY website builder can be customized to meet your exact specifications. Whether you want to change a little or a lot, the power is available through the WYSIWYG editor.
One of the first things that you’ll want to change on the pages is the heading and main header image. This is a simple case of clicking into a text or image box, and typing in your own text or uploading an image. On WebDo you get plenty of storage (even with a free account) so that all of your graphical assets can be uploaded. You’ll even be able to replace backgrounds with your own image if you don’t want to use a basic color scheme.
Being able to customize the elements that are already on a page is essential, but you’ll also need the power to add or change elements for every page that you create. This is made possible with the ‘blocks’ system.
Blocks are core to the entire DIY website builder experience. An analogy can be drawn to the process of creating things with Lego blocks, or other types of building blocks. Lego gives you thousands of different block pieces that can be used to create almost anything that you can imagine. The blocks in WebDo serve a similar function.
When you are working on a project page you will find a simple side menu that contains all of the DIY site builder blocks. These are page elements that can be dragged and dropped into the graphical editor, and then customized to suit your needs.
For example, your website will need a contact page that allows potential customers to get in touch. If you have a physical office or retail location, then you’ll want to be able to provide an address, contact numbers, and a map to the location. You can use a block under the map category that uses a Google Maps plugin where you can configure the location and provide accompanying text information at the side of the map. Not only does this look professional, but it provides a convenient way for potential customers to locate you. If you were designing a webpage from the ground up, you’d need to learn how to integrate a map, using manual code or a specific plugin. With WebDo, the functionality is available by simply dragging a block onto your web page.
That’s just one specific example, but there’s plenty more that you can do with blocks. In fact, you can create your entire website using only the blocks, and without needing to look at a single line of code. Add staff profiles, format a blog post with text and images, or add pricing tables; the functionality is vast and the options cover everything that a modern business would need on a website.
You can drag blocks into any of the existing templates, or you can start with a basic template and customize a page to your exacting requirements. Because WebDo is a cloud connected DIY website builder, you’ll be able to save your designs and reuse them on future projects.
It’s all intuitive as working in a basic word processing or document creation program, and the software requires no prior knowledge. There’s simply no better way to start creating a webpage today.
The best DIY website builder on the market doesn’t require any coding knowledge, but it does offer direct code customization for those who have the knowledge to do so.
Creating a fully functioning professional website is the biggest draw of a WYSIWYG editor like WebDo, but your options should not be limited to what’s on the surface. As you progress through the creation of your website, you may become curious of what’s behind the scenes. As your company grows, you may employ someone who has knowledge of web development and would like the option of working with both a graphical and text interface.
WebDo is scalable, from the most intuitive web design, right up to line by line coding that is used by the professionals. Every element that you add to your page, whether it be a map or a pricing structure table, can be opened in a text based code editor. If you’re curious, you can take a look at this code for any of the blocks that you add to your pages. You could even start editing some of this code to see how it changes what’s on the page.
You don’t have to save changes and you can even create test pages to use as design sandboxes. Some of WebDo’s users will even discover that the combination of WYSIWYG and a full code editor can actually be an excellent learning tool!
For the experienced and advanced users, coding could represent a simple way to make small or large changes to a webpage. After all, everybody works differently, and the whole point of having a powerful DIY website builder is having options.
WebDo will never limit you, no matter what end of the scale you are on. If you don’t have a shred of web development or design experience, you’ll still be able to create beautiful and effective webpages. If you do have experience and know how to code, then you’ll never feel limited by what is available.
With all of these features it’s quite clear that you’re going to be able to start making webpages with absolutely no prior experience, but there’s a little more to creating a page than what is actually displayed on the screen.
A site that looks great isn’t always a site that functions great in terms of code and speed. Some of the very best web designers are also some of the very worst web developers. To distinguish the difference, developers are the engineers and the construction crew, whereas the designers are the architects and decorators. Both elements need to come together to make a high-performing website.
Some graphical editors on the market will not produce clean code. They can output pages that meet all of your aesthetic needs, but everything behind the scenes will work against the performance of your website. All of this matters because of SEO, or Search Engine Optimization.
When search engines like Google and Bing look at your website, the algorithms look at more than the visual design and layout. They look for specific triggers that indicate what a site is about and the audience that it is targeted towards. They determine whether the most efficient code is used, and how long it takes to load that code. They look for meta information and search keywords. Search engines also look at total page loading time, server response time, and whether a website is suitable for mobile.
Optimizing a page to be search friendly is an entire skillset on its own. Some businesses pay hundreds or even thousands of dollars to have pages optimized and search-ready. WebDo does it all for you, without extensive input required on your end.
It’s like having a team of professionals working for your site. The developers, designers, and search optimization specialists are all represented in the power of the software. This significantly reduces the investment that you need to make in your website, but the final result will never be compromised.
How many other DIY site builders have you seen that can boast an intuitive interface as well as all of the ‘under the hood’ tools that allow your page to succeed and rank in the world’s largest search engines?
Continuing on the theme of search optimization, you may have come across the phrase: content is king.
It’s a cliché that is often used in the wrong context, but the original meaning behind it has remained true throughout all of the history of commerce on the internet. Quality web page content allows you to engage with your audience and establish your brand as authoritative in your niche. Content allows you to promote products and services, educate, and add value to your core offering. Content also allows you to continually build your search presence and get an edge over the competition.
Staying relevant in the search engines relies as much on content as it does on efficient webpages with clean code and responsive web design. The DIY website builder on WebDo allows you to combine the powerful site building tool with a blogging tool that will allow you to quickly add new content to your website.
Known as WordBricks, this is an optional plugin application that fully integrates with the service. If you’re going to use content marketing in any shape or form, then this is the recommended way to do it. You’ll be able to continually add valuable content to your page, and you’ll be able to set target keywords to ensure that all of your content is optimized to start triggering search index algorithms.
In addition to the WordBricks blogging tool, there are other features that help the modern business owner. Having a fully functional cloud based email service isn’t strictly a part of the web builder, but having it included in the WebDo control panel allows you to streamline your business tasks.
With your free account, you’ll get up to 2Gb of cloud web storage, allowing you to load all of your assets into the WebDo platform. It’s simply not heard of to find all of these features associated with a DIY web builder, and they all work together to make the experience smooth and business-focused.
So far you’ve learned that WebDo is the best DIY website builder because it allows you to create pages with no technical knowledge. You’ve discovered the functionality of the block system, as well as the full code editor that lies beneath the simple WYSIWYG interface. You also know how the platform generates pages to be search friendly, and how web applications are used to add to the value that is offered by WebDo.
One thing that hasn’t been mentioned, is how you can upload your website to the internet.
Take a look at the world’s most popular content management systems, and you’ll find that they need to be installed on your own web server with an associated domain. For those who have experience in publishing websites, this might not be a problem; for the average business owner, these steps introduce a stumbling block that requires time and research to overcome.
When you choose WebDo as your web development, design, and publishing tool, you won’t need to look elsewhere to find a hosting solution. That’s because this is more than just a DIY website builder; it’s also a complete hosting solution that is suited for every business.
Creating an account is completely free, and you’ll find that the limitations are not as constrictive as they can be on other platforms. Even with free membership you will enjoy:
That’s everything that you need to design, publish, and maintain a professional website. If your business needs to start making an impression online, then the free membership is going to take you further towards your goals than any other competing system.
You won’t feel limited, because you can upgrade later as your site grows, or as your business needs change. Free hosting means you won’t have a fully personalized domain, and your page will show advertisements from WebDo’s partners from time to time. This isn’t usually a problem for personal websites or smaller businesses that are just getting started out.
Once you do decide that it’s time for your own domain with no partner advertising, you can upgrade to an Entry account with a free domain and 10Gb of free bandwidth. If you’re hitting traffic figures above 10Gb, then you can pay for additional bandwidth to keep your website advertisement-free.
It’s a simple system that is flexible enough to work for any business model. You won’t need to deal with multiple service providers, and you won’t need to worry about installing your own content management system with a webhosting provider.
Building and publishing a professional website should be simple and accessible for all, which is exactly what you’ll love about WebDo.
Are you ready to get started with your own professional website? Even if you haven’t started to consider your design and content needs, there’s nothing stopping you from creating an account and exploring the functionality today. Familiarizing yourself with the software will only mean you’re more prepared when you’re ready to start building, and you may even find that the templates and simplicity of the DIY website builder is enough to get your creativity flowing.
Sign up takes just a few seconds, and you’ll be given instant access to all of the site building tools on WebDo. Start a test page, or publish a page within minutes. With up to three websites per free account, there’s nothing to stop you from experimenting.
If your business can benefit from:
… then it’s time to start building today.
54% of small businesses today have websites. Of the remaining 46%, an overwhelming majority offered cost and lack of technical knowledge as reasons for why they weren’t online. When up to 80% of consumers will look for a company website before making a purchasing decision, it simply makes no sense to neglect your online presence. With WebDo, the traditional roadblocks are removed, allowing you to make a business decision today that will continue to provide rewards in the years to come.